Rudy is a visionary entrepreneur, who has etched his name into the annals of modern business with his innovative ventures and steadfast determination. Born in the bustling city of Rio de Janeiro, Brasil, Rudy’s journey began on the solid foundations of hard work and relentless ambition. At the age of 54, he stands as a testament to the power of ingenuity and resilience in the face of adversity.

A pivotal moment in Rudy’s life occurred when he met his beloved wife through a serendipitous encounter on a blind date app Match.com back in Y2K2. Two years later, they exchanged vows, embarking on a shared journey filled with love, support, and mutual aspiration. Together, they welcomed twins into their lives, a testament to their enduring bond & shared dreams for the future.

Rudy’s entrepreneurial spirit found expression in the realm of startups, where he sought to revolutionize traditional models and redefine industry standards. His latest venture, FURE, emerged as a beacon of innovation in the realm of ridesharing and advertising. With a pioneering concept that merges transportation and marketing, FURE offers free rides to passengers in exchange for engaging with targeted advertisements. This symbiotic relationship between advertisers and riders proved to be a game-changer, propelling FURE to unprecedented heights of success.