Company Overview

At FURE Ad Technologies, we're revolutionizing the future of rideshare by turning every trip into a powerful advertising opportunity. FURE is the first ad-supported rideshare platform that offers free or subsidized rides to passengers in exchange for engaging with targeted, AI-powered video ads. Our platform is built to benefit everyone—riders enjoy affordable transportation, advertisers gain deep consumer insights and hyperlocal targeting capabilities, and drivers earn more through a fair, transparent system.

We're not just a transportation company—we’re building an adtech ecosystem that merges mobility, data, and media into one seamless experience. Backed by cutting-edge AI tools and a mission to disrupt the status quo, FURE is rapidly expanding across key U.S. cities and attracting top-tier talent passionate about innovation, technology, and real-world impact.

If you're looking to join a fast-growing startup that’s redefining both advertising and mobility, FURE is where your next journey begins.

Role Overview

We are seeking a passionate and experienced Lead Front End Web Developer to join our innovative team at FURE. In this role, you will be responsible for leading the development of cutting-edge web applications for advertisers, ensuring a seamless user experience, and driving the technical direction of our front-end architecture. Your expertise will guide a team of developers in building dynamic, responsive, and efficient front-end solutions that align with our mission and brand identity.

Responsibilities

• Lead the design and implementation of scalable front-end solutions using modern frameworks and libraries, such as React or Angular.
• Architect and maintain our front-end architecture, ensuring best practices for code quality, performance, and security.
• Mentor and guide junior developers, fostering a culture of collaboration, continuous learning, and innovation within the team.
• Collaborate with UX/UI designers to translate designs into high-quality, user-friendly interfaces.
• Implement responsive design principles to ensure optimal performance across a variety of devices and screen sizes.
• Conduct code reviews and provide constructive feedback to ensure adherence to coding standards and best practices.
• Stay current with industry trends and emerging technologies to inform strategic decisions and enhance our front-end capabilities.

Required and Preferred Qualifications

Required:

• 5+ years of experience in front-end development, with a strong portfolio demonstrating expertise in JavaScript, HTML5, and CSS3.
• Proficient in front-end frameworks such as React, Angular, or Vue.js, with a solid understanding of their ecosystems.
• Demonstrated experience leading technical projects and guiding teams in an agile development environment.
• Strong understanding of performance optimization techniques and best practices for web applications.
• Experience with version control systems, particularly Git.

Preferred:

• Experience in the Advertising industry or related field
• Familiarity with TypeScript and state management libraries such as Redux or MobX.
• Experience with testing frameworks like Jest or Mocha, and continuous integration tools.
• Knowledge of back-end technologies (e.g., Node.js, RESTful APIs) is a plus.

Technical Skills and Relevant Technologies

• Expertise in front-end technologies including JavaScript, CSS3, and HTML5.
• Deep understanding of web performance optimization and accessibility standards.
• Experience with modern build tools and task runners, such as Webpack and Gulp.
• Proficiency in responsive design and mobile-first development principles.

Soft Skills and Cultural Fit

• Exceptional communication skills with the ability to articulate technical concepts to non-technical stakeholders.
• Strong problem-solving skills and a proactive approach to overcoming challenges.
• Ability to work collaboratively in a team environment while also being self-motivated.
• A keen eye for detail and a commitment to delivering high-quality work.
• A passion for user experience and commitment to creating intuitive interfaces.

Benefits and Perks

Salary range: $75k to $95k

Additional benefits may include:

• Flexible working hours and a hybrid work model
• Health, dental, and vision insurance
• Retirement savings plan with company matching
• Professional development and continuous learning opportunities
• Generous vacation policy

Equal Opportunity Statement

FURE is committed to creating a diverse environment and is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other characteristic protected by law.

Location

A successful candidate will be expected to work from the office at least 3 days a week, with the flexibility to work remotely on other days.

Note: We encourage applicants from all backgrounds and experiences to apply, even if you do not meet every requirement listed - we'll train you.